You can make many things from the same ingredients, but it’s the quality of ingredients and their skillful combination that sets certain products apart. In the burgeoning CBD industry, Western Washington’s Sweet Life CBD carefully monitors quality and production from start to finish to ensure their products are exactly as promised.

“The CBD industry is a largely unregulated market so unfortunately the responsibility of finding high quality products often falls to the consumer,” explains CEO Jon Sutherland. “There is federal regulation stating that trace amounts of THC in products are legal (under .03%) in the U.S., but regarding quality there is little to no guidance.”

With shops springing up everywhere selling products with often outlandish claims, this can be problematic. “From claiming to have inaccurate amounts of CBD to containing unapproved amounts of THC, there are many companies out there that make it essential for consumers to evaluate any CBD product with a critical eye,” Sutherland continues. “Quality CBD brands should be able to provide information regarding excellent ingredient sourcing, are rigorously third party tested to provide a Certificate of Analysis (shows proof of CBD count and 0% THC) and not make wild claims regarding their product. At Sweet Life CBD, we want to remove some of that pressure on the consumer that involves time consuming internet research by helping to provide this guidance along with our products.”

Whether you’re using their Sweet Dreams sleep or Sweet Fuel energy formulations, Sweet Life wants to keep customers educated each step of the way. “Every single batch we produce is tested and comes with its own lot number that can be found on our website,” says Sutherland. “Through this number any customer will be able to find our Certificate of Analysis, which ensures that our products always contain 0% THC and lab-tested proof that each oil, capsule, or topical contains precisely the amount of CBD it states on the packaging.”

And this testing doesn’t just take place after the fact. “Every lot of CBD Isolate does not enter our building unless it is tested for all Cannabinoids as well as heavy metals, pesticides and mycotoxins,” says Sutherland. “End product testing is done for every product each time a new batch of CBD Isolate arrives at our production facility.”

There are no unified federal regulations for CBD testing, Sutherland explains, and localized state regulations vary. After working with several cannabinoid testing labs, they’ve chosen Olympia’s Capitol Analysis because they that repeatedly given Sweet Life accurate results, explains Sutherland. “We determine this by submitting multiple sets of blind samples to verify the lab gets consistent results from sample to sample,” he adds.

Why go to all the extra effort, time, cost and expense? Sweet Life staffers think the answer is simple. “CBD can be such a powerful tool for those that struggle with pain, anxiety and many other ailments,” says Sutherland. “Our mission is to provide people with tools that can help them enjoy their life to the fullest. There is a loss of confidence in CBD due to low-quality products out there and we strive to build trust with our customers through meticulously documenting product quality. We also want to be a part of setting a standard in the CBD industry that holds companies accountable for providing accurate and honest information to the public.”

You can find a full list of Sweet Life products on their website and they’re expanding to stores throughout Western Washington soon. They even have products to address anxiety and pain in your pets, thanks to the delicious bacon flavor of their Sweet Paws tincture. Order online or send questions through their Contact Us page.

TV cooking competitions like “Chopped” have taught us a simple lesson. Give four chefs the same ingredients and you’ll often receive four very different results. Some are hugely successful, some less so. The same is true when formulating products. Careful study goes in to determining exactly which ingredients should be used and at what quantity. Quality ingredients combined with skill and knowledge produce results consistently and safely.

To read more about the company’s commitment to quality and upcoming product releases, follow them on Facebook today. You can even suggest new formulation ideas or uses for existing lines. They welcome feedback and customer reviews on how to better live the Sweet Life.

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The last year has been somewhat chaotic. But savvy businesses looked for ways to adapt, grow and pivot. With brick-and-mortar storefronts at times subject to statewide Coronavirus restrictions, many companies looked to the online marketplace. Western Washington’s Sweet Life was able to bring their CBD products to customers with a little creativity and a lot of initiative.

“We have grown across multiple platforms this year,” says CEO Jon Sutherland. “One area is our e-commerce site. This has been growing month by month and is an area we are working hard to continue growth in. Through shipping nationwide, we offer the opportunity for anyone, anywhere, to access to high quality CBD products.”

For the local market, they are working with northwest convenience, pet, feed and other local stores. They market their Sweet Fuel CBD Energy capsules and Sweet Paws pet formula through such locations as Black Lake Farm and Feed, End of The Trail (Exit 88), Spuds Produce Market, and most recently both Farm Fresh Market locations. “We are excited for the community of Olympia to get to know us better through these great locations,” says Sutherland.

They have also worked with chiropractic offices and orthopedic medicine offices. “We are especially excited to start helping people in these areas as they are often the people who are desperately seeking inflammation and pain relief,” says COO Andre Pilon, who oversees product development. “With the help of their chiropractor, they can implement a CBD regimen that is effective and life changing. We have already heard some incredible stories from patients about how our CBD, CBG and CBN products have changed their lives.”

But even with product available in stores throughout the region, Pilon and Sutherland admit that “One of our main hurdles to overcome is the education surrounding CBD products. Because it’s such a new movement, CBD can seem mysterious and sometimes people are very skeptical about it. Providing the product and the education is so important to dispelling myths surrounding CBD.”

One such myth is extremely common. “For example,” says Pilon, “many workers who come to us are afraid to try our products because they fear it will cause them to fail a drug test. Our products are rigorously tested to ensure there is no THC (the psychoactive component that shows up on UA tests). Not every CBD brand does this testing, so we understand that there can be a lot of worry around this for people who are new to the CBD market.”

This includes retailers. “We ultimately want to have a direct impact on the education of our retailers which not only increases their success but expands the opportunity for anyone to find relief from pain, anxiety, insomnia and so much more,” says Sutherland.

All this growth means the company has added new staff and is looking for a location to expand their production facility. They hope to grow and have a goal of being in 3,500 retailers nationwide by the end of 2022.

And surprisingly, they’ve had “multiple requests for high dosage CBD products from the equestrian, cattle farming community and other livestock/farm animals,” says Pilon. “We are beginning to do some R&D to look into developing these types of products. These requests really showcase how CBD usage can be relevant and useful across a diverse array of communities.”

New to the market are their Sweet Recovery and Sweet Relief products. “These are two products that have much higher levels of CBD, CBG and CBN in them than our regular capsules do,” explains Pilon. “Through these capsules we are targeting those who have been much harder on their bodies than the average person. From pro athletes to people who work extremely physical jobs we understand they need not only pain relief but other supports that help with bone, immune and heart health, arthritis pain relief and circulatory and cellular support. We are especially looking forward to hearing people’s experiences with these because there truly is nothing like this out on the market yet.” If you have questions or feedback about Sweet Life products, contact them through their website or Facebook page. Facebook is also where you can find their next appearance at a local event or festival for samples or to purchase in person. Their team travels up and down the west coast to spread the word. Join them and soon you too could be living the Sweet Life, no matter what the world throws at us next.

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