In 2014, we reached the tipping point where more users accessed the Internet from their mobile phones than from desktop computers.
While, statistically, mobile users are more in a browsing mood when they thumb through stories — often still preferring to wait to make purchases when in front of their desktops — mobile users do use their phones to research products, compare prices, locate a store, read reviews, or get community recommendations.
This means getting your business in front of viewers while they’re in a browsing — and deciding — state of mind is a key component of an overall marketing strategy.
Mobile advertising is predicted to reach $200 billion by the year 2019, compared to nearly $70 billion this year.
Mobile users also frequently use their phones to browse social media. Having your business promoted in a user’s Facebook newsfeed through featured business articles and key logo placements on WhatcomTalk places your brand in front of viewers and gives your business an advantage.
This is why WhatcomTalk is optimized for the mobile browsing experience as part of its Community Social Network platform.
Sixty-seven percent of WhatcomTalk viewers access the site from mobile devices, compared to 38% on desktops.
Place your brand in front of viewers while they are browsing, deciding and reviewing recommendations from friends and community members. Advertise with WhatcomTalk to reach your target market, grow your brand, and measure results.
WhatcomTalk is a digital media company sharing positive stories about people, places and businesses in Whatcom County. WhatcomTalk offers content marketing and online options to advertise across our community social network in Bellingham, Lynden, Ferndale and beyond. Advertise with WhatcomTalk to reach your target market, grow your brand, and measure results.